Mercury Maynard, a growing IT Support business in Essex, aimed to elevate their brand to compete with established IT firms in Essex and London. The project began with redefining Mercury Maynard's desired image, transitioning from an outdated website to a modern, uncluttered online presence.
The search for inspiration led us beyond typical industry standards, identifying unique web designs that aligned with Mercury Maynard's envisioned identity. Moving away from their old website's video background, which had long defined their digital presence, we sought a similar yet refreshed video element to maintain brand continuity while embracing change. The focus was on a user-friendly design, incorporating Webflow's CMS for easy in-house updates, especially for their regularly updated blog pages.
Mercury Maynard invested in professional photography for team headshots and dynamic in-action shots, adding a personal touch to the website. Yolkk ensured the team page was easily manageable, allowing updates to team member profiles, photos, and display order. This transformation was complemented by a customer review highlighting Yolkk's value, impressive project management and results such as increased website traffic and sales. Mercury Maynard praised Yolkk for our exceptional work rate, attention to detail, and valuable insights throughout the project.
LeifBridge, operating from the prestigious 70 St Mary Axe, also known as The Can of Ham, recognised the need to upgrade their website to match their target audience consisting of high net worth individuals. The decision to revamp their digital presence was catalysed by a malfunctioning external plugin and the desire to enhance their premium customer experience. LeifBridge's active content creation strategy, featuring insights, reports, and podcasts, further necessitated a robust platform to showcase their offerings and complement a thriving social media channels.
Understanding LeifBridge's strong identity was crucial for Yolkk. The firm's name, inspired by “The Bridge Between Continents” symbolising the connection between Europe and North America, guided our design philosophy. We crafted a website featuring side-by-side images of iconic landmarks from the US and UK, enhanced with subtle animations for an engaging user experience. Yolkk's customised and harmonised the entire website's imagery, ensuring a consistent style and flow that resonated with LeifBridge's brand ethos.
The project involved close collaboration not only with LeifBridge's professionals but also with Shard Capital's in-house marketing team. This partnership was key in creating a dynamic website that could be regularly updated with new articles, insights, news, and podcast episodes consistently posted on LinkedIn and alternative social media pages. The integration of a user-friendly content management system ensured that LeifBridge could maintain an active and up-to-date online presence, reflecting their commitment to providing growth driving content to their clients.
Buckingham Electrical, a Leicestershire-based commercial and industrial electrician service, sought to revitalise their online presence after realising their dark-themed website was not resonating with customers. Dissatisfied with their previous WordPress site, which featured pixelated images and lacked appeal, they were inspired by a competitor's more engaging website. Moving away from their current agency Yolkk was brought on board to undertake this transformation.
Yolkk's approach was not only cost-effective but also focused on elevating the quality of Buckingham Electrical's website in both design and functionality. The initial analysis revealed that the site's aesthetic and structural elements were lacking. To address this, we emphasised the importance of social proof, such as testimonials and case studies, to enhance conversion rates. The new website design showcased Buckingham Electrical in a brighter, more approachable yet professional light. Special attention was given to image quality, using WebP format for better compression and faster load times. The site was built with future expansion in mind, particularly for adding new case studies through Webflow's CMS.
Post-launch, Yolkk continued to collaborate with Buckingham Electrical, focusing on improving their search engine rankings. Retained for ongoing services, we implemented a dual strategy of adding blog posts and internal pages, enriching the site with case studies and informative content. This approach, still ongoing (January 2024) has seen significant changes to the site's position on Google. It's crucial to note that SEO is a long-term strategy, but when executed well, it can yield consistent and significant results in customer acquisition.
Groom Wilkes & Wright (GWW), a specialised solicitor firm in Hertfordshire, sought to enhance their online presence with a new website and customer facing member area. This feature allows for personalised client file access and that can be easy updated in-house keeping files relevant on a weekly basis.
Our discovery meetings revealed GWW's preference for minimalistic design. After creating several homepage mockups, we chose to evolve an image from their previous website. On tablet and desktop, we introduced a dynamic, attention-grabbing element with sweeping lines, created using Lottie animation in Adobe After Effects. For mobile users, we used a static image to ensure quick loading.
Without a suitable third-party solution, we integrated Memberstack, a robust Webflow add-on, for the client area. New clients receive a templated email to set up their password. Upon logging in, they find a personalised dashboard with their company logo and easily accessible files. We also developed an admin dashboard, allowing GWW's team to view the client area as their clients do, enhancing their ability to provide direct support.
Activate Business Development (Activate BD), specialise in lead generation, typically working with businesses in the East Midlands. Activate recognised the need for a dynamic website that could evolve with their marketing strategies. Steve's extensive background in marketing and experience with a successful creative agency informed his understanding of the importance of a professional website that empowers in-house growth. Impressed by Yolkk's work Steve, the marketing consultant behind Activate BD, chose Yolkk for developing his own company's online presence.
As well as ensuring Activates website users resinated with the brand and understood the growth services offered, the project also focused on creating a scalable and easily editable website. This flexibility was crucial for Activate BD, allowing them to update and add new services, reviews, blogs, case studies, FAQs, team members, and unique solutions as their business evolves. The collaboration resulted in a website that not only captures leads effectively through marketing quizzes and other call-to-action features but also received positive feedback and webform submissions from clients.
Activate praised Yolkk for their enthusiasm, speed, and marketing insights, highlighting the seamless communication and honest progress updates throughout the project. The final product was a testament to Yolkk's ability to deliver a high-quality, within-budget website that aligns with Activate BD's values and business goals.
Our chosen CMS Webflow contrasts traditional agencies where even a minor text change can lead to days of waiting, follow-ups, and costly invoices. Webflow's dual-system empowers our customers: [1] We use Webflow Designer to create professional websites without limitations.
At the same time, [2] Webflow Editor is tailored for you, facilitating quick, customer-driven updates such as text edits, adding pages, testimonials, and much more. This method guarantees your site remains current and engaging with minimal effort, effectively saving you precious time.
Crafting your business's digital identity involves collaborating with company directors or senior marketing managers. Recognising the value of their time, we've refined our processes for efficiency and effectiveness, ensuring a smooth and enjoyable journey for all involved. Website; Copy, Images and Final Revisions are all bottlenecks in a website build. We have processes in place to streamline results for each.
For existing websites, we begin by transferring all content to a user-friendly Word document, facilitating easy access and reference during updates. To enhance the copy, we employ AI prompts, generating a new document for review. This method saves time by eliminating the need to start from scratch. While we actively encourage refining AI-generated content to better reflect your company's values, the responsibility for final editing decisively rests with the customer, ensuring the content's authenticity and alignment with your brand.
From the outset, we emphasise images, potentially arranging photographers for your website build. This includes team headshots and dynamic action shots for your homepage and service pages. Professional photography not only elevates your site but also fosters a connection with potential customers, showcasing your unique business and team instead of generic stock images.
Your website serves as a dynamic platform to showcase your business's achievements, testimonials, and case studies. By highlighting these elements, you can significantly boost your brand's reputation and perceived value within your industry. This digital showcase acts as a testament to your success and reliability, attracting potential clients and partners who value proven expertise and results.
A professionally designed website is a powerful tool in elevating your brand's image, making it appear more credible and prestigious to both customers and competitors. The fusion of modern aesthetics with user-friendly functionality reflects your company's commitment to quality and innovation. This not only enhances the user experience but also conveys a message of professionalism and attention to detail, key factors in establishing a strong and respected brand presence.
A new website can be used to increase your business's visibility and influence on social media and other digital platforms. With strategic design and content, your website becomes more shareable and engaging, encouraging visitors to spread the word about your brand. This increased digital footprint not only enhances your social status but also opens doors to new marketing and networking opportunities, further solidifying your position as a leader in your field.
Looking to elevate your brand? We can enhance your brand providing a more premium feel, allowing you to command higher prices. This needs to mould with a broader business strategy, nevertheless design can reshape a business.
Increase your revenue by turning more site visitors into customers. We structure Yolkk websites to maximise customer engagement and sales.
Our support extends beyond just website design. We provide ongoing guidance with SEO and marketing strategies to ensure your Yolkk website continuously drives business growth and revenue. Read our Buckingham Electrical case study.
Investing in having a professional brand image not only draws in customers but also top-notch employees. Make hiring individuals who contribute to the growth and financial success of your business easier with a brand they want to join. Existing employees also feel empowered by a brand they feel proud to work for and are therefore happier to share.
We don’t make money off hosting. We build and design on the platform Webflow (learn more). Typically customers pay £275 for Webflow’s CMS hosting package per annum.
Stop being forced to pay ongoing monthly fees by larger agencies. Yolkk provides an asset the business can own and manage if it wishes to do so. We do offer ongoing monthly fees if it’s right for our customers but this isn’t our business model.
Webflow Editor is an incredible tool that allows you to scale your website in house. Add new pages, edit copy, update images, all using Webflow’s customer facing CMS Webflow editor.
A professional website must not only track user engagement but also respect user privacy. This balance is critical, necessitating the implementation of cookie banners. Yolkk employs Finsweet Cookies, ensuring tools like Google Analytics are activated only after user consent. This approach aligns with the heightened privacy awareness post-COVID-19, ensuring compliance while still gathering essential user engagement data.
In today's digital landscape, adhering to the rules and regulations set by UK and European governing bodies is crucial for your business. GDPR compliance is not just a legal requirement but a vital aspect of website management, often overlooked by many. Surprisingly, numerous CMS platforms, including Webflow’s native forms, are not inherently GDPR-compliant (data often traverses through US-based servers). The pandemic of COVID-19 has further underscored the importance of data privacy, yet the majority of UK companies remain non-compliant with GDPR standards.
The GDPR compliance of forms is a common pitfall for many websites and website plugins. At Yolkk, we can ensure that forms are processed through EU servers, aligning with GDPR requirements. This capability is especially crucial considering that small businesses are not overlooked when GDPR fines are issued. By choosing Yolkk, you're not just getting a GDPR-compliant website; you're also safeguarding your business against potential fines and reinforcing your commitment to customer privacy.
Webflow, hosted on the robust Amazon Web Services (AWS), ensures reliable performance and protection against security threats and traffic surges for your website. It includes an SSL certificate for enhanced security and avoids the vulnerabilities of numerous plugins, minimising potential security risks.
I am the Owner of Activate BD Ltd. We help our clients plan and implement their marketing. We employed Yolkk to create a fresh-looking, easy-to-edit website for my marketing consultancy.
We have received submissions through the webform on the site and positive feedback from clients. Josh is a very enthusiastic web developer who works fast and is easy to deal with. He is an excellent communicator and full of great marketing ideas which he delivers through his video updates. Yolkk was very honest and upfront about their work progress and kept me informed throughout the project.
Overall a very positive, helpful approach to his work and has delivered us a great website on time and budget.
Timescales were met and an increase in website traffic. Yolkk were extremely responsive and delivered everything on time and to budget with fantastic project management skills. The primary methods of communication were:
We recently hired Yolkk Web Design to help us relaunch our company website, and I couldn't be happier with the results. Working with Josh was an absolute pleasure - not only did he produce a stunning website that perfectly captures our brand and message, but they made the entire process incredibly smooth and hassle-free. Throughout the project, Josh demonstrated the highest level of professionalism and expertise, while also keeping us laughing with his great sense of humour.
Their attention to detail was impeccable, and his ability to translate our vision into a visually stunning website was truly impressive. Our website now stands out from the competition and truly reflects our brand's values and personality. The feedback from our customers has been overwhelmingly positive, and we've seen a significant increase in traffic and engagement since the relaunch.
I highly recommend Yolkk Web Design for anyone looking to take their online presence to the next level. With his exceptional service, creativity, and sense of humour, you won't find a better partner for your website needs.
I am the Managing director of Buckingham Electrical, we are an industrial and commercial electrical contractor. Yolkk was referred to us to develop a new website and enhance the user experience. We also created a new business email in the process. We decided upon Yolkk in part due to the referral but also value for money in terms of project quality.
Yolkk was amazing to work with through the whole project. Always on hand to offer valuable insights and their professional opinion. Everything was delivered before deadline.
The work rate and attention to detail were impressive and unique. We're already seeing more website traffic and sales.
Buckingham Electrical continue to work with Yolkk on a monthly basis, expanding the website to improve user experience and gain higher volumes of user traffic.
I am the owner of Amalfi Flowers an e-commerce florist in Northamptonshire. I met Josh at a Networking event and was impressed by his knowledge and enthusiasm. I originally had a small Wix website and despite my initial inquiry being to adjust this website we decided upon redesigning a new website using Webflow. I see Josh regally at networking events but most of our communication has been video video updates and Whatsapp voice notes.
Yolkk has made my life so much easier, by designing the website in such a way that I can add and change my work when I need to update the photos and seasonal work. They were quick to deliver and always at hand to answer any questions and help me make changes. I've since added new products such as subscription services that I'm confident will help Amalfi grow.
I am the Internal Recruiter of an IT services company. We are an MSP proving IT solutions to our clients. Following finding Yolkk online we engaged them to move Bridge Partners website over to a more user friendly, scaleable platform we could edit in house with Yolkk's support.
Josh at Yolkk is incredibly helpful and reliable! He goes above and beyond for us and always actions things in a timely manner.
I am the CEO of Mums Coach, life coaching for Mums. A friend referred Yolkk to myself to build a brand new website. I chose Yolkk due to their high ratings, pricing fit our budget, great culture fit, value for cost as well as our values aligning. We communicated mostly via video call and recorded video (Loom) updates but I have since met Josh in person.
Yolkk was really good at interpreting my ideas and turning them in to a reality, I can be a bit wishy washy with detail but he always manages to know what I want. With regards to project management, Yolkk always deliver before the expected timeframe and consistently reply to my emails within 24 hours.
I was extremely impressed with the level in experience and ability to explain the tech to me. Also the knowledge around colours and content gave me plenty to think about and reassess.
I am the Managing Director of Oceanic Resources International, Executive Search for the Global Freight Forwarding & Shipping industries. Create a fresh, modern website which demonstrates our values and services clearly and professionally.
Yolkk was fantastic throughout. Communication was prompt and clear, all time lines were met and they delivered a fantastic result.
Yolkk quickly got to grips with the message we wanted to relay, they understood our values and was able to translate this through the website. Yolkk accommodated every request and went above and beyond.
Webflow is an advanced no code platform used by 3,500,000 designers and teams. Webflow's content management system allows Yolkk to seamlessly build visually engaging websites that can grow and scale using in house teams.
How does an advanced no code platform allows in house teams to scale and grow? Webflow's system is divided into two halves, Webflow Designer and Webflow Editor. This system allows designers to carefully build a website that foundations are cemented but segments that are prone to change can be added to, removed or edited without costly commitments in time spent learning new systems. If there's anything Webflow can't build natively we can easily custom-code on top of this wonderful design and development tool.
Our current customers pay anywhere between £2,000 to £10,000 for design and development services. We have three packages all of which will deliver a product that can help you make money, save time, reduce costs or a combination of all three.
Importantly, our costs aren't based on the number of pages. This is due to following creating a foundation page such as 'Services', Yolkk don't have to reinvent the wheel to replicate with alternative copy, images etc. It's also important to understand all Yolkk websites empower you to expand this asset in-house, adding pages and features as your business evolves.
Packages allow our customers to choose how unique they wish their digital shop window to be.
Collaborate closely to create a template based website that meets your specific business needs. Expect a foundational structure consisting of a Homepage, About Us, Services, Blog, Policy Pages, and Contact Us. Our process involves understanding your business, customer base, acquisition methods, and future aspirations. We then carefully review and discuss existing websites and templates that resonate with your vision, ensuring our proposed design aligns seamlessly with your brand's unique identity.
The end product is more than a website; it's an in-house editable, scalable tool - fast-loading, SEO-friendly, interactive, and easy to navigate. We empower you with the knowledge to expand your website, making it a tool that's admired by both customers and search engines."
Building on the foundation set out in Launchpad, Growth introduces more customised, unique design elements to capture customer attention and showcase your distinct services. This package includes premium features like job boards, member areas, CRM integrations, enhanced Zapier connectivity, interactive timetables, and more. Our commitment deepens as we spend more time crafting not just an impactful website, but a true digital representation of your brand. It’s about creating a site that reflects your unique identity and resonates with your audience, fostering a stronger connection to drive growth.
Our Custom service is for businesses with specific, out-of-the-ordinary requirements. This could range from building web applications to catering to sites with high traffic, focusing on intensive analytics, or creating video-heavy content like courses. It's ideal for those seeking premium features (examples shown in service: Growth) that are not only unique but also strategically positioned to distinguish and elevate their brand above competitors offering similar services. Custom tackles unique challenges, ensuring your website is a high-performing digital platform, intricately customised to your business needs and ambitions.
We value every moment you spend on our website understanding how we operate. Learning about our process provides a valuable opportunity to demonstrate our expertise and establish trust (the very core of what a website is about). How we operate tries to be as open an upfront as possible to ensure you have all the relevant information necessary ensuring you have the best possible experience as we progress.
Each customer is a new adventure, and we love to learn how engaging with businesses to understand how they tick. Following questions that yourself or other stakeholders may have our next step is to immerse ourselves in understanding your business, industry and what a successful partnership would look like for you. We do this by asking questions and simply listening. Here's a glimpse into some of the questions we typically explore:
- What are your key goals for the website?
- How do you envision your website evolving over the next few years?
- Are there any specific features or functionalities you envision for your site?
- Can you describe a typical customer journey in your business?
- How does your website contribute to this journey?
- How do you measure the success of your current website?
- How do you currently acquire customers?
- How do you measure the success of your current website?
- Who are your primary competitors, and what do you admire about their online strategies?
At this stage, we're still in the exploratory phase, with no contracts or financial commitments. This is an opportunity for you to get a feel for Yolkk and for us to understand how we can be of service to you. These questions help us determine whether we can create a solution that helps you make money, save time, reduce costs or a combination of all three.
This initial part of our journey is about mutual understanding: understanding Yolkk and Yolkk understand your business and your needs. As with many things in life, the more time and thought we invest in planning, the more tailored and effective the outcome.
Following understanding your business, how you operate and future needs we'll be able to say if we believe we can help you achieve these goals and recommend one of our services. We'll also highlight that building a website requires a businesses time, energy and money and we look to partner with people that understand and are committed to this. If we're both excited about next stages we'll provide a number of starting dates that can be reserved during the meeting whilst we build a short easy to understand contract.